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Meet Reina Carrier Gas Business Developer Air Liquide Electronics Talents

Meet Reina

Carrier Gas Business Developer

Meet Reina, Carrier Gas Business Developer based in our offices in Taipei, Taiwan. Reina shares why being a Business Developer is an everyday interesting challenge.

  • What team are you in and what does an average day look like? 

Carrier Gas is where Air Liquide started, thus it is one of the cores and most important businesses for Air Liquide. As a Carrier Gas Business Developer (BD) in the Electronics Division, my mission is to develop millions-USD investment projects for Electronics customers, establish a growth strategy focused on both financial gain and customer satisfaction, and win the project to get 10~15 years long term contracts business with customers. This is a dynamic and challenging role as customers’ requests are changing everyday and the project scope is huge and complicated which requires different parties of expertise involved, thus we have to be flexible and adaptable to change and find the mutual benefits to meet customers' needs and our interests.

Normally, at the beginning of the project development, once identifying customer needs and requirements, BD defines technical solutions together with multiple stakeholders, including global engineering, design, risk management, quality, procurement team, etc to provide a suitable and reliable solution to customers. This is a critical step as all the further stages depend on this clear starting point. After firming the technical solutions, BD has to consider the customer tier, our position, and competitors’ interests to customize the commercial strategy and competitive commercial offer. The most exciting and challenging part is negotiating with customers. We have to be creative and logical at the same time to respond to their various requests and convince them.

Overall, it is interesting and dynamic to be a business developer in Air Liquide.
 

I handled one mega project for a memory chip manufacturer customer. [...] As the project goes, I grow rapidly with Air Liquide as well as our customer. Seeing the customer expand and grow as their products are applied more widely and could be used by more
Carrier Gas Taiwan Air Liquide Electronics
  • The project you are the proudest of...

I handled one mega project for a memory chip manufacturer customer. The project development lasted for a couple of months and the scope is huge and complicated. As the project goes, I grow rapidly with Air Liquide as well as our customer. Seeing the customer expand and grow as their products are applied more widely and could be used by more people, which makes me proud.  
 

  • What's one thing most people don't know about you? 

Besides work, I also like to try new things and challenge myself. Every year I try to do a fun side-project that is completely different from what I did for a living. I start dancing and doing yoga in graduate school, running and hiking after school. I completed my first half-marathon two years ago and tried surfing and boxing last year. Now I start practicing meditation and mindfulness and plan to pick up Spanish and instruments this year. I enjoy doing different things and I feel relaxed. They are good life balancers and provide me with a clear mind and more ideas when working.
 

  • Anything else you want to add that candidates interested in joining Air Liquide may want to know?

Being a business developer is as challenging as interesting. Internally, it needs to cowork and coordinate people from different departments, prepare project investment and return documents for the investment committee to review and approve the project. Externally, it needs to provide solutions and offer to customers in a limited amount of time. The whole process takes a lot of brainstorming and extensive meetings. I learn a lot from it and it’s a really nice experience.

Air Liquide provides various comprehensive training. The most valuable thing in training besides gaining knowledge is making connections with colleagues from different countries and departments. We share experiences and ideas and learn from each other. Even after the training, we still connect for information exchange, which is helpful for work. Besides that, Air Liquide cares for employees' development and encourages people to explore different functions and job rotations. It gives people opportunities to grow and understand themselves.
 

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